Give it away

By Shane Solanki
Collectively, we’re starting to question what we value. We’ve started to realise en masse that it’s not just money that makes the world go round. From gift manifestos to transition initiatives, we’re all putting into place systems which encourage us to be nicer to each other, and the world around us.
Transition initiatives are community-led responses to the challenges of peak oil, climate change and economic stagnation. They’re based on the assumption that we all experience a life disconnected from the land, the environment and our communities; that we’re running out of things like oil and coal; that we can use our creativity, ingenuity and adaptability to solve or current crisis; that it’s up to us to act now, not the government or “someone else”; and that “if we collectively plan and act early enough there’s every likelihood that we can create a way of living that’s significantly more connected, more vibrant and more in touch with our environment than the oil-addicted treadmill that we find ourselves on today.” Totnes in Devon, and Brixton in South London, are two examples of transition towns. Both have their own currency, redeemable in local shops and businesses, helping to reduce “food miles” while also supporting local firms.
Should we be dusting off our socks and sandals? Ask the New Economics Foundation, an independent think tank which increasingly works with partners like the UK government on issues like social policy, democracy and participation, moving towards a fair and equitable banking system, and addressing the very real prospects of climate change, rising sea levels, over-population and over-consumption.
All very well, you might ask, but what can I do about this? Grass roots movements start, effectively, in your pocket, and how you choose to spend every penny. You could be like Burning Man festival goers, forgo money, and barter or gift your way through life. You could be like No Impact Man, and decide to completely eliminate your personal impact on the environment for the next year. Perhaps you don’t need to be so intense; you could buy slightly less meat, purchase fair trade products, try and make a trip to a farmers market once a week instead of a supermarket. You could swap your car for a bike, or, like these fine fellows pictured at Ambient TV, you could make the most of your local canal network by starting a water taxi service. The fare is a conversation. Not too much of a price to pay, huh?









